Free Skill Training for Digital Marketers in Quarantine

Has more downtime given you the urge to upskill? Many companies have generously provided free short-term access to their tools, platforms, and previously paid instructional materials to help students and educators alike deal with the sudden whiplash of rapidly moving everything online during the 2020 coronavirus (COVID-19) spread.

For digital marketers looking to take full advantage of this unique window of access, here are some options for free training for professionals and students that have been generously provided during the quarantine/online-only period. It includes everything from digital marketing to photography to coding and design. Thank you to the many generous companies for providing this access.

  • Moz Academy (free access through May 31) – In-depth SEO training on a variety of topics by some of the most respected in the industry.
  • Skillshare (2 free months of Premium access) – Lots of courses for a variety of topics and tools, including many in digital marketing. Want to learn all of the Adobe design products? Learn Shopify site so you can sell stuff on your own site? Learn how to do affiliate marketing or consulting? It’s all there.
  • BlitzMetrics (month of free training & community access) – Not exactly sure what’s in this, but based on what I know, I think it’s a lot of deep Facebook ad training.
  • IBM Enterprise Design Thinking (free access) – Courses and toolkit activities to learn design thinking from some of the best.
  • Ahrefs (free course) – Free access to their Blogging for Business course.
  • DigitalMarketer.com Lab Plus (free access through the end of March) – Variety of courses and certifications on digital marketing topics; appears more hands-on.
  • Harmon Brothers 14-Day Script Challenge (free 30-day access) – This company has made a lot of viral product commercials (Purple mattresses, Squatty Potty, Poo-pourri, etc), so this is a crash course in how to do it.
  • Nikon School (free photography courses during April) – This set of 10 photography courses covers fundamentals and some advanced topics useful to any marketer-creator.
  • Pluralsight (free access to all courses during April) – Very high quality technical training plus plenty of technical skill-building for creatives.
  • Codecademy (free access through the end of the school year) – While not marketing training specifically, you might like to learn some code, which is often used in digital marketing, especially HTML, CSS, Javascript, and SQL.

And for students, don’t forget to check with your school about Adobe Creative Cloud access, which Adobe is giving to students of subscribing institutions for 2 months to assist with continuity in class projects.