Teaching

My Teaching Philosophy (Condensed)

I teach marketing, so whether you think that means communication, persuasion, or manipulation, you are probably right. What I do know is that I’m in a unique position to co-create value with my students that they’ll be able to navigate marketplaces of the world. My objective is to foster learner experiences that will shore up analytical thinking, strategic planning, efficient execution, and creative flexibility. As such, I like to guide my students in projects that force them to engage actual target markets and take pride in ownership.

Projects

BuzzFeed Marketing Challenge